Video · Weekly batch
Drop footage Sunday → review links Tuesday

Weekly batch. Three shorts, one long.

Every week, four cuts ship from a single intake: three short-form verticals covering the hero moments you marked, plus one long-form landscape edit — all captioned, all reviewed on a Frame.io link by Tuesday, and all queued to publish Wednesday through Friday.

The weekly intake

Four steps. By Sunday 11:59 PM ET.

The week starts with a short handoff — footage in, hero moments flagged, cadence confirmed, slots on the calendar. Each step below is named, with a concrete one-line example of what you actually do.

Drop raw footage into the shared folder

Folder: /mainbrace/inbox/<client>-wk-XX/ — anything you shot that week, uploaded any time before Sunday 11:59 PM ET.

Before Sunday 11:59 PM ET

Mark your hero moments in the brief doc

Shortlist 3–6 timestamps you want covered, the off-limits angles, and the line you wish we'd use in the captions.

Before Sunday 11:59 PM ET

Confirm the cut list by Sunday night

Approved cadence: 3 short-form vertical cuts + 1 long-form landscape edit + 5–7 captions per short.

Before Sunday 11:59 PM ET

Approve the calendar slot window

Posts land Tue 9 AM ET · Wed 12 PM ET · Thu 4 PM ET (verticals); the long-form publishes Fri 10 AM ET.

Before Sunday 11:59 PM ET

Typical weekly output

Four cuts. One publish week.

A dark-card mock of the week's deliverable pack — three vertical shorts covering the hero moments, one landscape long-form edit, captions burned in and shipped as .srt sidecars, and a thumbnail sheet for the verticals. Posts go out Tuesday through Friday on the slot window you approved.

  • Three to five posts drop Tuesday through Friday.
  • Captions burned-in + .srt sidecar.
  • Long-form ships Friday with chapter markers.
Weekly batch · Week 34
Tue → Fri publish
Short · IG Reel9:16 · 15–30s · burned-in captions
rivian-wk34_short-01_IG_Reel_9x16.mp4
Short · TikTok9:16 · 15–45s · caption sidecar
rivian-wk34_short-02_TikTok_9x16.mp4
Short · YouTube Shorts9:16 · up to 60s · thumbnail sheet
rivian-wk34_short-03_YouTubeShort_9x16.mp4
Long-form · landscape16:9 · 3–6 min · chapter markers
rivian-wk34_long-01_landscape_16x9_v2.mp4
Pack total3 verticals · 1 long-form

Captions + extras

  • Burned-in captions (per short)5–7 lines
  • .srt sidecar files1 per cut
  • Thumbnail sheet (verticals)3 frames
Review link · Tue 5 PM ETOn cadence

Review-link delivery

How the review loop actually runs.

Cuts are reviewed on a Frame.io link — comment-only, expires on approval. Two rounds of revisions, a 48-hour approval window, and finals in the shared folder by Tuesday. No email attachments, no Dropbox links.

Review loop

By Tuesday

Frame.io review link

Comment-only access, expires on approval — no anonymous downloads, no rogue exports.

Review loop

Two rounds of revisions

First round within 48 hours of your notes; second round same week, before finals lock.

Review loop

Approval window · 48 hours

Silent = approved. The batch moves on so Tuesday through Friday still ship on cadence.

Review loop

Finals drop on Tuesday

To the shared folder + captioned export preset, ready for the publish queue.

The cadence is tuned at the kickoff call — the defaults above are the weekly batch floor for the Growth tier; the Scale tier layers paid-ads cuts on top of the same loop.

Turnaround SLA

Drop by Sunday 11:59 PM ET. Review links by Tuesday 5 PM ET. Posts queued Wednesday → Friday.

Add video at any tier — or pair it with bookkeeping, decks, or paid-ads. Flat fee, cancel anytime. Cadence and cut-list volume are set on the kickoff call.

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Starter: bookkeeping only. Growth adds video + decks. Scale adds paid-ads.